Yesterday TomTom announced that it will launch TomTom HD Traffic service in Czech Republic. It will enable drivers to take the fastest route to their destination based on the most accurate and real time traffic information. Including Czech Republic TomTom HD Traffic will be available in 23 countries. TomTom claims that with 80 million probes (cellular and GPS) worldwide its HD Traffic service covers 99.9% of the road network, covering traffic jams on main roads as well as secondary and local roads.
Let's hope that this means expansion of HD Traffic service to Central and Eastern Europe (I'm looking forward to welcome this service in Poland :). However the market of retail PNDs is already very saturated in this region, the service is targeted as well to B2B clients with WORKsmart™ fleet management solution. In fact two days ago TomTom won 2011 GreenFleet Awards in IT Innovation category for its 'Eco system', which gives fleet managers the tools to promote and monitor eco-friendly driver behaviour, reduce fuel consumption and carbon emission = decrease costs. The system is actually based on a traffic data, therefore HD Traffic service expansion could mean one step further in the leadership in B2B fleet management solutions as well in this part of Europe.
source: TomTom
0 comments:
Post a Comment